Joining up the dots....

With a company's CRM system acting as the backbone, it's crucial that the technology the organisation uses can speak to it (and vice versa). 

This short whitepaper starts by setting the scene around CRM systems and the sorts of interactions they need to work with (voice, social etc)., compares the effectiveness of cloud and on-premise contact centre solutions when it comes to integrating with a cloud CRM system and then provides a practical example using Salesforce. Download the document by completing the fields to the right!

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